NPD Group

The NPD Group: U.S. Mobile Phone Unit-Sales Declined 22 Percent Year-over-Year in First Quarter 2008

First quarter 2008 U.S. revenues from handset sales reached $2.7 billion -- down 7 percent from the previous year

PORT WASHINGTON, NEW YORK, May 20, 2008 – According to The NPD Group, the leader in market research for the wireless industry, mobile phone handset sales to consumers in the U.S. reached nearly 31 million units in the first quarter of 2008, which is a 22 percent decline since the same period a year ago.

NPD estimates total first quarter 2008 consumer sales of nearly $2.7 billion, down from $2.9 billion a year ago.

Motorola W220i: Photo by Muhammad Hamidi (CC)Motorola W220i: Photo by Muhammad Hamidi (CC)

“For the first time since NPD has tracked handset sales, we’ve noted a decline in sales during the first quarter after the holidays,” said Ross Rubin, director of industry analysis for NPD. “Cellular phone service has become a practical necessity in modern life; however, with looming economic concerns on the horizon, many consumers may be holding back on new handset purchases.”

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