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 <title>Esendex selects Berkeley PR for online campaign</title>
 <link>http://www.cellphoneobserver.com/992315_sms_esendex_selects_berkeley_pr_online_campaign</link>
 <description>&lt;p&gt;SMS services company, Esendex, has selected Berkeley PR to drive a traditional and online PR campaign, starting in the UK and Spain.&lt;/p&gt;
&lt;p&gt;Run from Berkeley PR’s Derbyshire office, the programme will include press release optimisation and blog management to increase Nottingham-based Esendex’s footprint on the web.&lt;/p&gt;
&lt;p&gt;Esendex’s robust SMS service enables businesses to improve communications and reduce bulk messaging costs. Berkeley PR’s outstanding technology credentials, together with a reputation for raising the profile of fast-track companies, helped win the account.&lt;/p&gt;
&lt;p&gt;Julian Hucker, managing director and co-founder of Esendex, comments, “With Berkeley PR’s combined online and traditional PR skills, we were confident they were the right agency to help boost our profile both on the web and in our target media. With offices around the world, it was also important for us that the agency had the capabilities to carry out the PR programme on a global basis. The international programme starts in Spain and will soon be rolled out across all our other businesses.” &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992315_sms_esendex_selects_berkeley_pr_online_campaign&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
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 <comments>http://www.cellphoneobserver.com/992315_sms_esendex_selects_berkeley_pr_online_campaign#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/advertising">Advertising</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/esendex">Esendex</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/sms">SMS</category>
 <pubDate>Wed, 05 Dec 2007 14:35:30 +0000</pubDate>
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 <guid isPermaLink="false">2315 at http://www.cellphoneobserver.com</guid>
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