IPC Ignite Extends NME Brand with Launch of Unique Mobile Service

admin — Wed, 08 Aug 2007 09:27:12 +0000

August 07, 2007 -- IPC Ignite today announces the launch of NME Mobile – the ultimate off portal mobile service for music fans from the most iconic music magazine in the world, NME.

Ignite has worked with mobile services agency Saffron Digital to develop the site, which meets the needs of consumers and advertisers, providing off-portal access to the very best of NME.

Available on any wap-enabled mobile phone, users can access the site by simply texting the word NME to 63456.

On the site, music fans will have access to live news updates, micro-sites on the music festivals, iconic rock photography including exclusive wallpapers, music blogs, realtones and over 1 million tracks available as full–track music to download to handsets and PCs.

NME is already the weekly authority for music, whilst its website NME.com is the perfect way for readers to keep up to speed in between issues, giving them access to the latest music news, reviews, videos, photos and much more. And now NME Mobile is the vehicle for music fans to access NME content from anywhere using their handset – making it the fastest music news service on the go. » read more »