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 <title>Mobile media</title>
 <link>http://www.cellphoneobserver.com/taxonomy/term/60/feed</link>
 <description>The taxonomy view with a depth of 0.</description>
 <language>en</language>
<item>
 <title>Sony Ericsson expands PlayNow arena with 5 million new tracks.</title>
 <link>http://www.cellphoneobserver.com/992431_sony_ericsson_sony_ericsson_expands_playnow_arena_5_million_new_tracks</link>
 <description>&lt;p&gt;Cannes, France – 27th January – Sony Ericsson today unveiled the next stage in the evolution of PlayNow™ arena, its popular over-the-air (OTA) download service. At the MIDEM conference in Cannes, Sony Ericsson announced deals with 10 major record labels, adding over 5 million new tracks to its extensive catalogue. Sony Ericsson also unveiled the design and URL for PlayNow™ arena and launched PlayNow™ Uncut, (formerly M-Buzz™) a music promotional space for new, unsigned and developing artists.&lt;/p&gt;
&lt;p&gt;Record label partnerships&lt;/p&gt;
&lt;p&gt;Today Sony Ericsson announced partnerships with 10 of the largest international and regional music labels including: Sony BMG, Warner Music Group, EMI, The Orchard, IODA, The PocketGroup, Hungama, X5 Music, Bonnier Amigo and VidZone, adding over 5 million new tracks to PlayNow™ arena. Sony Ericsson is currently negotiating further deals with a host of regional labels to further broaden the variety of music available and bring a wealth of localised content direct to the consumer. &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992431_sony_ericsson_sony_ericsson_expands_playnow_arena_5_million_new_tracks&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992431_sony_ericsson_sony_ericsson_expands_playnow_arena_5_million_new_tracks#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/entertainment">Entertainment</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_music">Mobile music</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/music">Music</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/sony_ericsson">Sony Ericsson</category>
 <pubDate>Mon, 04 Feb 2008 13:51:30 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2431 at http://www.cellphoneobserver.com</guid>
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<item>
 <title>High Definition Web and Wireless Video Converge on On2’s Booth (Hall 1 A55) at Mobile World Congress 2008</title>
 <link>http://www.cellphoneobserver.com/992416_on2_high_definition_web_and_wireless_video_converge_on2_s_booth_hall_1_a55_mobile_world_congr</link>
 <description>&lt;h3&gt;On2 to demonstrate the latest High Definition hardware and software video coding technologies for the handset&lt;/h3&gt;
&lt;p&gt;Tarrytown, NY (28th January, 2008) – On2 Technologies, Inc. (Amex: ONT), a leader in video compression solutions, today unveiled plans for Mobile World Congress being held in Barcelona, February 11 – 14 2008. Following its recent acquisition of Hantro Products Oy, a leading mobile video company, , On2 will present a complete portfolio of video technologies that enhance the web video experience and bring it to the palm of your hand.&lt;/p&gt;
&lt;p&gt;Consistently at the forefront of web video technologies, On2’s TrueMotion® codecs deliver Internet based video content through applications and services provided by companies such as: Adobe, Skype, AOL and Move Networks, amongst others. With wireless Internet access becoming faster and more affordable than ever before, mobile consumers now have unfettered access to this content. As consumers increasingly expect a High Definition experience, On2 is uniquely positioned to offer the technologies for unprecedented mobile video experiences. &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992416_on2_high_definition_web_and_wireless_video_converge_on2_s_booth_hall_1_a55_mobile_world_congr&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992416_on2_high_definition_web_and_wireless_video_converge_on2_s_booth_hall_1_a55_mobile_world_congr#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/gsma_mobile_world_congress">GSMA Mobile World Congress</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_technologies">Mobile technologies</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/on2">on2</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/video_encoding">Video encoding</category>
 <pubDate>Mon, 04 Feb 2008 13:23:08 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2416 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>SendMe Mobile Selects the Vantrix Store Optimizer Platform to Maximize the Reach and Quality of its M-Commerce Storefronts</title>
 <link>http://www.cellphoneobserver.com/992414_vantrix_sendme_mobile_selects_vantrix_store_optimizer_platform_maximize_reach_and_quality_its</link>
 <description>&lt;p&gt;New York – January 29th, 2008 – Vantrix today announced that SendMe Mobile, the premier mobile media company, has selected the Vantrix Store Optimizer mobile content delivery solution to streamline the publishing of video, ringtones, wallpapers and other mobile media on SendMe Mobile&#039;s storefronts, and to extend the reach of its content catalog to virtually every mobile phone in the US.&lt;/p&gt;
&lt;p&gt;With Vantrix Store Optimizer, SendMe Mobile can maximize revenues from highly perishable mobile content by reducing its time to market and ensuring that all titles are compatible with the broadest range of devices. Vantrix allows SendMe Mobile the flexibility of optimizing and caching in advance the most popular content titles for a wide range of phones, while dynamically optimizing the long tail of titles for the less common devices in real time as consumers download the content. With Vantrix Store Optimizer, SendMe Mobile can simultaneously realize operational efficiencies and improve content quality, no matter the type or format of the media at play. &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992414_vantrix_sendme_mobile_selects_vantrix_store_optimizer_platform_maximize_reach_and_quality_its&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992414_vantrix_sendme_mobile_selects_vantrix_store_optimizer_platform_maximize_reach_and_quality_its#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_commerce">Mobile Commerce</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/sendme_mobile">SendMe Mobile</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/vantrix">Vantrix</category>
 <pubDate>Mon, 04 Feb 2008 13:20:42 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2414 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>Bango technology powers revolutionary books-on-mobile service</title>
 <link>http://www.cellphoneobserver.com/992411_bango_bango_technology_powers_revolutionary_books_mobile_service</link>
 <description>&lt;p&gt;January 28, 2008 – Bango announced today it is powering a revolutionary new service that turns the mobile phone into a personal “on the go” library. Bango’s billing and digital fingerprint technologies have enabled Macmillan Publishing Solutions (MPS) to create The Global Reader - a new service that gives consumers access to books, articles, newspapers and other print content on their mobile phone easily and inexpensively.&lt;/p&gt;
&lt;p&gt;The MPS service is expected to shift the publishing world because it offers publishers a new distribution channel and provides a direct link with consumers. Because the Global Reader service is mobile-web based, publishers will be able to interact directly with customers and – using Bango technology – receive detailed information about customers.&lt;/p&gt;
&lt;p&gt;The Global Reader will enhance the way people access printed material. &quot;We never envisioned people would want to read War and Peace on their phones,&quot; said Bob Kasher, one of the developers and originators of The Global Reader. &quot;What we responded to was the idea that millions of people have mobile phones in their pockets.&quot; &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992411_bango_bango_technology_powers_revolutionary_books_mobile_service&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992411_bango_bango_technology_powers_revolutionary_books_mobile_service#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/bango">Bango</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/entertainment">Entertainment</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_data">Mobile data</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_technologies">Mobile technologies</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/online_content">Online content</category>
 <pubDate>Mon, 04 Feb 2008 13:15:48 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2411 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>Ortiva Wireless Streams Mobile Media with IBM BladeCenter</title>
 <link>http://www.cellphoneobserver.com/992291_mobile_media_ortiva_wireless_streams_mobile_media_ibm_bladecenter</link>
 <description>&lt;h3&gt;IBM Improves Video Streaming Input by Up to 500 Percent&lt;/h3&gt;
&lt;p&gt;ARMONK, NY - 15 Aug 2007: IBM (NYSE: IBM) today announced that Ortiva Wireless has redesigned its entire IT infrastructure by replacing its Dell rack servers with IBM BladeCenter servers, enabling a core component of its business to run up to 500 percent faster.&lt;br /&gt;
The California-based company made its Mobile Content Delivery Network or Mobile-CDN available this year to its clients, which include mobile network operators, MVNOs, and content providers. Ortiva&#039;s purpose-built for mobile video streaming software sends clear video and audio content to cell phones and mobile devices by shaping streams in response to feedback from handsets. Wireless networks can often distort the media content because of network bandwidth fluctuation; Ortiva adapts individual streams based on real-time network conditions. &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992291_mobile_media_ortiva_wireless_streams_mobile_media_ibm_bladecenter&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992291_mobile_media_ortiva_wireless_streams_mobile_media_ibm_bladecenter#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/ibm">IBM</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/otriva">Otriva</category>
 <pubDate>Thu, 16 Aug 2007 08:38:03 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2291 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>ShoZu&#039;s Media Services Spotlighted on 3 Mobile&#039;s New Mobile Applications Site</title>
 <link>http://www.cellphoneobserver.com/992282_mobile_media_shozus_media_services_spotlighted_3s_new_mobile_applications_site</link>
 <description>&lt;h3&gt;Leading UK-Based Carrier Drives Adoption of Innovative Mobile Lifestyle Utilities&lt;/h3&gt;
&lt;p&gt;LONDON (August 2, 2007) --- ShoZu Inc. announced today that its one-click mobile-to-Web image uploading service for mobile phones is among a handful of applications featured on 3neXt, a new mobile applications community website from mobile operator 3. The site is designed to aid consumers in finding innovative mobile lifestyle applications that fit 3’s focus on mobilising the Internet, as reflected in 3’s X-Series phones introduced last year. &lt;/p&gt;
&lt;p&gt;3’s 15 million worldwide subscribers can now easily discover ShoZu’s service on the 3neXt site, review user comments and ratings, and click through to ShoZu.com  to download the ShoZu application on their X-Series phones free of charge. 3’s X-Series pricing structure provides mobile data services for a flat fee on top of the user’s basic subscription, enabling consumers to use ShoZu’s service to send images to their preferred Web communities as part of the X-Series flat-fee package without additional upload and download charges. &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992282_mobile_media_shozus_media_services_spotlighted_3s_new_mobile_applications_site&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992282_mobile_media_shozus_media_services_spotlighted_3s_new_mobile_applications_site#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/250_symbian">250 Symbian</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/3">3</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/3_austria">3 Austria</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/brew">BREW</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/dash">Dash</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/nokia">Nokia</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/shozu">ShoZu</category>
 <pubDate>Thu, 02 Aug 2007 12:02:26 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2282 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>ShoZu Brings &#039;Live&#039; Mobile Images to Facebook with Easy Uploading from Handsets</title>
 <link>http://www.cellphoneobserver.com/992268_mobile_media_shozu_brings_live_mobile_images_facebook_easy_uploading_handsets</link>
 <description>&lt;h3&gt;- Popular Social Utility Site Added to ShoZu&#039;s Menu of Web Destinations&lt;br /&gt;
- Separate Flickr-to-Facebook Application Automatically Uploads Latest Flickr Photo&lt;/h3&gt;
&lt;p&gt;SanFrancisco - (Business Wire), 17 Jul 07 - Shozu today announced the addition of Facebook, the popular social utility website, to its rapidly expanding list of destination options for one-click upload of photos and video clips captured on camera phones. Facebook community members equipped with ShoZu-enabled handsets can now transfer images and related descriptions to their Facebook profiles directly from their phones with the press of a button, eliminating complex navigation sequences or the delay associated with waiting to sync photos to a PC. &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992268_mobile_media_shozu_brings_live_mobile_images_facebook_easy_uploading_handsets&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992268_mobile_media_shozu_brings_live_mobile_images_facebook_easy_uploading_handsets#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/facebook">Facebook</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/flickr">Flickr</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/shozu">ShoZu</category>
 <pubDate>Thu, 02 Aug 2007 11:06:41 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2268 at http://www.cellphoneobserver.com</guid>
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<item>
 <title>Universal Studios and I-play Launch Hollywood Movie Minutes on Mobile</title>
 <link>http://www.cellphoneobserver.com/992233_mobile_media_universal_studios_and_i_play_launch_hollywood_movie_minutes_mobile</link>
 <description>&lt;h3&gt;Universal Studios’ Blockbuster Movie Clips – live on a mobile near you&lt;/h3&gt;
&lt;p&gt;I-play, the mobile entertainment company, and Universal Studios today announced a groundbreaking streaming video service offering the most memorable scenes from Universal’s catalog of blockbuster movies to North American fans. ‘Movie Minutes’ marks the first agreement in mobile history where blockbuster film clips are available on mobile.&lt;/p&gt;
&lt;p&gt;Content from Universal Studios’ extensive film archive includes scenes from King Kong, The 40 Year Old-Virgin, and The Fast and the Furious, as well as classic hits Animal House and The Breakfast Club. Re-live John Belushi’s classic food fight scene from Animal House, Steve Carell’s wax job in The 40 Year-Old Virgin, or the monumental battle between Kong and the T–Rex in King Kong. Every day new clips will be available for purchase from the vast Hollywood Movie Minutes library.&lt;/p&gt;
&lt;p&gt;I-play has diversified into the broader mobile entertainment space in order to leverage its strong relationships with Hollywood studios and to utilize the full capabilities of its proprietary &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992233_mobile_media_universal_studios_and_i_play_launch_hollywood_movie_minutes_mobile&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992233_mobile_media_universal_studios_and_i_play_launch_hollywood_movie_minutes_mobile#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/entertainment">Entertainment</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_video">Mobile video</category>
 <pubDate>Wed, 09 May 2007 12:25:38 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2233 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>Glu and Activision Announce Exclusive Worldwide Partnership to Bring Next Call of Duty Title to Mobile Phones</title>
 <link>http://www.cellphoneobserver.com/992218_glu_glu_and_activision_announce_exclusive_worldwide_partnership_bring_next_call_duty_title_mo</link>
 <description>&lt;p&gt;Glu Mobile Inc. announced a strategic worldwide partnership with Activision, Inc., to develop an upcoming Call of Duty® title for mobile phones. Through this exclusive agreement, Glu will create a future title in the critically-acclaimed Call of Duty franchise, giving gamers around the world a way to experience Call of Duty directly on their mobile phones.&lt;/p&gt;
&lt;p&gt;&quot;We’re thrilled to engage in an exclusive partnership with Activision and bring a new Call of Duty title to mobile gamers worldwide,” said Greg Ballard, chief executive officer and president, Glu. “The Call of Duty franchise has brought new meaning and innovation to the first person action category and is a great addition to Glu’s portfolio of award-winning games.”&lt;/p&gt;
&lt;p&gt;Today’s announcement highlights Glu’s superior studio capabilities and solid relationships with wireless carriers around the world that enable the company to deploy titles to a vast audience of consumers worldwide. &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992218_glu_glu_and_activision_announce_exclusive_worldwide_partnership_bring_next_call_duty_title_mo&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992218_glu_glu_and_activision_announce_exclusive_worldwide_partnership_bring_next_call_duty_title_mo#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/entertainment">Entertainment</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/glu">Glu</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_content">Mobile content</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_games">Mobile games</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <pubDate>Thu, 03 May 2007 12:42:39 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2218 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>Fox Reality Signs With Amp&#039;d Mobile&#039;s Amp&#039;d Live Entertainment Offering</title>
 <link>http://www.cellphoneobserver.com/992170_ampd_mobile_fox_reality_signs_ampd_mobiles_ampd_live_entertainment_offering</link>
 <description>&lt;h3&gt;Fast-growing Fox Reality&#039;s first-ever mobile deal to provide “Reality Remix,” “Solitary 2.0,” “The Academy” and other original series content to Amp&#039;d Live Mobile TV service&lt;/h3&gt;
&lt;p&gt;Fox Reality, an all-reality, all-the-time network, has entered into its first mobile deal with Amp&#039;d Mobile, the pioneer of integrated mobile entertainment, to bring Amp&#039;d Live subscribers linear TV and on-demand video content from Fox Reality&#039;s most popular original and acquired series. The service launches April 16.&lt;/p&gt;
&lt;p&gt;The year-and-a-half-old Fox Reality is already one of the most successful new network launches in television history, surpassing more than 35 million television homes. Beginning this month, Fox Reality will begin providing Amp&#039;d customers with as many as four hours of reality content per day including clips, interviews and reality news updates from Fox Reality&#039;s popular daily show “Reality Remix” and highlights from original series including “The Academy,” “Solitary 2.0” and “Rob &amp;amp; Amber: Against the Odds,” among many others. &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992170_ampd_mobile_fox_reality_signs_ampd_mobiles_ampd_live_entertainment_offering&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992170_ampd_mobile_fox_reality_signs_ampd_mobiles_ampd_live_entertainment_offering#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/ampd_mobile">Amp&amp;#039;d Mobile</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/entertainment">Entertainment</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_tv">Mobile TV</category>
 <pubDate>Tue, 17 Apr 2007 07:00:52 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2170 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>Volantis and Mobixell Announce Joint Mobile Video Offering</title>
 <link>http://www.cellphoneobserver.com/992169_volantis_volantis_and_mobixell_announce_joint_mobile_video_offering</link>
 <description>&lt;p&gt;Volantis, a supplier of Intelligent Content Adaptation™ solutions for the Mobile Internet, and Mobixell, a provider of mobile multimedia solutions, have announced a partnership to deliver a broad variety of multimedia capabilities optimized for every media type, mobile device, and value added service (VAS).&lt;/p&gt;
&lt;p&gt;The two companies have completed development on a fully integrated mobile video solution that takes advantage of Mobixell’s unique multimedia capabilities (supported by its recent acquisition of Adamind), together with Volantis’ market-leading content delivery platform.&lt;/p&gt;
&lt;p&gt;Leveraging Mobixell’s Content Production suite for mobile multimedia production and adaptation, Volantis extends and enhances its content management and delivery capability to include intelligent asset transcoding and real-time streaming adaptation of video and audio of any format. This ensures that the mobile subscriber experience is always optimized for any type of media, regardless of mobile devices, domains and networks. &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992169_volantis_volantis_and_mobixell_announce_joint_mobile_video_offering&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992169_volantis_volantis_and_mobixell_announce_joint_mobile_video_offering#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_video">Mobile video</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobixell">Mobixell</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/volantis">Volantis</category>
 <pubDate>Tue, 17 Apr 2007 06:57:33 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2169 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>Bango empowers social networking phenomenon FunkySexyCool</title>
 <link>http://www.cellphoneobserver.com/992165_bango_bango_empowers_social_networking_phenomenon_funkysexycool</link>
 <description>&lt;h3&gt;Bango delivers minimum financial risk and maximum revenue gain&lt;/h3&gt;
&lt;p&gt;FunkySexyCool, the successful mobile social networking community, is using Bango’s global mobile web platform to capture the global market as it expands beyond the operator decks and goes direct-to-consumer on any network, anywhere in the world.&lt;/p&gt;
&lt;p&gt;&quot;Bango has enabled FunkySexyCool to launch off-deck in more than 18 countries with minimum financial risk and maximum revenue gain,&quot; says Tim O’Connor, CEO, FunkySexyCool. &quot;The Bango Service gives FunkySexyCool the ability to launch off-deck in weeks, not months.&quot;&lt;/p&gt;
&lt;p&gt;FunkySexyCool is a mobile social networking site where members create profiles as well as vote and message each other. Unlike other large social networks, FunkySexyCool has unique inbuilt features and functionality that monetizes each and every subscriber.&lt;/p&gt;
&lt;p&gt;The service costs $4,995 to set up, with monthly fees as low as $1,395 for hosting, the Bango Service (billing, tracking, traffic, info) and ongoing maintenance. &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992165_bango_bango_empowers_social_networking_phenomenon_funkysexycool&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992165_bango_bango_empowers_social_networking_phenomenon_funkysexycool#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/bango">Bango</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/entertainment">Entertainment</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/social_networking">Social networking</category>
 <pubDate>Tue, 17 Apr 2007 06:29:43 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2165 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>Motorola&#039;s First In-Car Streaming Audio Solution Now Available At Verizon Wireless</title>
 <link>http://www.cellphoneobserver.com/992134_motorola_motorolas_first_car_streaming_audio_solution_now_available_verizon_wireless</link>
 <description>&lt;p&gt;From the CTIA WIRELESS 2007® show today, Verizon Wireless and Motorola, Inc. (NYSE: MOT) announced the exclusive availability of the new Motorola Automotive Music &amp;amp; Hands-free System T605. Available at Verizon Wireless Communications Stores on April 6, including those within Circuit City stores, this new car kit gives music-lovers access to digital music and phone calls directly through one car sound system.&lt;/p&gt;
&lt;p&gt;“Customers will enjoy the fact that their music will stream wirelessly from any Bluetooth® stereo mobile phone, but when a call comes in the T605 pauses the music and resumes it when the call ends,” said Patrick Bucci, director of accessories for Verizon Wireless. “This is an easy way for Verizon Wireless customers to take their music with them wherever they go.”&lt;/p&gt;
&lt;p&gt;The T605 also lets Verizon Wireless customers enjoy uninterrupted conversations. Just turn on the ignition and the T605 automatically syncs with a compatible Bluetooth-enabled mobile phone. &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992134_motorola_motorolas_first_car_streaming_audio_solution_now_available_verizon_wireless&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992134_motorola_motorolas_first_car_streaming_audio_solution_now_available_verizon_wireless#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/ctia_wireless">CTIA Wireless</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/entertainment">Entertainment</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_music">Mobile music</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/motorola">Motorola</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/verizon_wireless">Verizon Wireless</category>
 <pubDate>Fri, 30 Mar 2007 07:41:13 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2134 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>New LG VX9400 From LG Mobile Phones Designed for Verizon Wireless’ V CAST Mobile TV</title>
 <link>http://www.cellphoneobserver.com/992130_verizon_wireless_new_lg_vx9400_lg_mobile_phones_designed_verizon_wireless_v_cast_mobile_tv</link>
 <description>&lt;p&gt;LG MobileComm U.S.A., Inc. (LG Mobile Phones) and Verizon Wireless debuted the LG VX9400 at the CTIA WIRELESS 2007® show earlier this week. LG’s first phone to support Verizon Wireless’ V CAST Mobile TV, the LG VX9400 is the latest innovation in mobile entertainment technology. &lt;/p&gt;
&lt;p&gt;The LG VX9400 is highlighted by a slim swing bar design with a large color LCD screen for optimal TV viewing and new cutting-edge features, while also empowering customers with the ability to access Verizon Wireless’ V CAST Music and Video, Get It Now® and Mobile Web 2.0SM. &lt;/p&gt;
&lt;p&gt;With Bluetooth® capabilities for certain profiles and a 1.3 megapixel camera/camcorder, the multimedia-centric features coupled with service that runs on the nation’s most reliable wireless network make the LG VX9400 one of the must-have devices for fashionistas, business professionals and families alike in 2007. &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992130_verizon_wireless_new_lg_vx9400_lg_mobile_phones_designed_verizon_wireless_v_cast_mobile_tv&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
&lt;div class=&quot;bigImage&quot;&gt;&lt;img src=&quot;http://www.cellphoneobserver.com/uploads/LG/LG-VX9400.jpg&quot; width=&quot;500&quot; height=&quot;465&quot; alt=&quot;LG VX9400&quot;&gt;&lt;br /&gt;
LG VX9400&lt;/div&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992130_verizon_wireless_new_lg_vx9400_lg_mobile_phones_designed_verizon_wireless_v_cast_mobile_tv#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/entertainment">Entertainment</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/handsets">Handsets</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/lg">LG</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_tv">Mobile TV</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/v_cast">V Cast</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/verizon_wireless">Verizon Wireless</category>
 <pubDate>Fri, 30 Mar 2007 06:59:29 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2130 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>ESPN Unveils Programming for ESPN Mobile TV, Available on V CAST Mobile TV from Verizon Wireless</title>
 <link>http://www.cellphoneobserver.com/992129_ctia_wireless_espn_unveils_programming_espn_mobile_tv_available_v_cast_mobile_tv_verizon_wire</link>
 <description>&lt;h3&gt;ESPN Mobile TV Includes Live Games, New Shows for Wireless Platform&lt;/h3&gt;
&lt;div class=&quot;insetTable&quot;&gt;&lt;img src=&quot;http://www.cellphoneobserver.com/uploads/Samsung/SCH-u620_ESPN.jpg&quot; width=&quot;240&quot; height=&quot;384&quot; alt=&quot;ESPN Mobile TV on V CAST Mobile TV from Verizon Wireless on the Samsung SCH-u620&quot;&gt;&lt;br /&gt;
ESPN Mobile TV on V CAST Mobile TV from Verizon Wireless on the Samsung SCH-u620&lt;/div&gt;
&lt;p&gt;From the CTIA WIRELESS 2007® show, ESPN unveiled the program lineup for its new channel, ESPN Mobile TV, available on MediaFLO USA’s FLO TV service, now being offered as V CAST Mobile TV from Verizon Wireless. ESPN Mobile TV — ESPN’s first 24/7 channel on a wireless service — offers live game and event coverage; comprehensive and breaking sports news, commentary and analysis; and realtime sports scores and game updates. ESPN Mobile TV also offers new programs, including ESPN ReSet and ScoreCenter, available only on the wireless platform. &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992129_ctia_wireless_espn_unveils_programming_espn_mobile_tv_available_v_cast_mobile_tv_verizon_wire&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992129_ctia_wireless_espn_unveils_programming_espn_mobile_tv_available_v_cast_mobile_tv_verizon_wire#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/ctia_wireless">CTIA Wireless</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/entertainment">Entertainment</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_tv">Mobile TV</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/v_cast">V Cast</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/verizon_wireless">Verizon Wireless</category>
 <pubDate>Fri, 30 Mar 2007 06:50:12 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2129 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>Vodafone Music to offer original and innovative music events</title>
 <link>http://www.cellphoneobserver.com/992126_vodafone_vodafone_music_offer_original_and_innovative_music_events</link>
 <description>&lt;p&gt;In line with its strategy of associating itself with major music events in Portugal, Vodafone said it intends to strengthen its links to music through a project involving various innovative and different music events created and produced by Vodafone Portugal involving the music of Portuguese groups.&lt;/p&gt;
&lt;p&gt;Called Vodafone Music, the project&#039;s objective is to expose music lovers to the music of Portuguese artists. Vodafone plans to introduce Portuguese artists to a wider public by establishing a closer association with the brand through the promotion of innovative and different music events.&lt;/p&gt;
&lt;p&gt;In April, May and August, music will hit the streets with the Vodafone Flash Concerts which will take 6 Portuguese artists (Fonzie, Mesa, Fingertips, Loto, Mundo Secreto and Expensive Soul) to 6 of the country&#039;s cities (Aveiro, Oporto, Évora, Braga, Faro and Portimão). The event will be completed in a single day, different for each location, in a &quot;flash&quot; operation designed to share Portuguese music with the population of each city. &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992126_vodafone_vodafone_music_offer_original_and_innovative_music_events&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992126_vodafone_vodafone_music_offer_original_and_innovative_music_events#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/entertainment">Entertainment</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/europe">Europe</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_music">Mobile music</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/portugal">Portugal</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/vodafone">Vodafone</category>
 <pubDate>Fri, 30 Mar 2007 06:35:12 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2126 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>Adobe FlashCast Propels NTT DoCoMo’s i-channel Past 10 Million Subscribers</title>
 <link>http://www.cellphoneobserver.com/992113_adobe_adobe_flashcast_propels_ntt_docomo_s_i_channel_past_10_million_subscribers</link>
 <description>&lt;h3&gt;i-channel Service Delivered to 20 Percent of NTT DoCoMo Customers&lt;/h3&gt;
&lt;p&gt;Adobe Systems Incorporated (Nasdaq:ADBE) announced that NTT DoCoMo’s i-channel news and information service, powered by Adobe® FlashCast® technology, has surpassed 10 Million subscribers in Japan. NTT DoCoMo hit this important milestone just 18 months after the launch. The rapidly expanding data service is delivered through 25 channels to almost 20 percent of all NTT DoCoMo customers.&lt;/p&gt;
&lt;p&gt;Adobe FlashCast technology is a leading offline portal solution that effectively delivers rich data services to mobile devices through a new generation of mobile applications called channels. NTT DoCoMo’s i-channel service allows subscribers to automatically receive five basic channels, including news, entertainment, weather, horoscopes and sports. When channels are updated, subscribers are notified via live information banners on the home screen of their handsets. For an additional fee, subscribers have the option to add channels delivered by a wide range of third party content providers. &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992113_adobe_adobe_flashcast_propels_ntt_docomo_s_i_channel_past_10_million_subscribers&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992113_adobe_adobe_flashcast_propels_ntt_docomo_s_i_channel_past_10_million_subscribers#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/adobe">Adobe</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_data">Mobile data</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_technologies">Mobile technologies</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/multimedia">Multimedia</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/ntt_docomo">NTT DoCoMo</category>
 <pubDate>Thu, 29 Mar 2007 13:26:10 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2113 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>Warner Bros. Records Puts Artists on the Road with ShoZu</title>
 <link>http://www.cellphoneobserver.com/992112_shozu_warner_bros_records_puts_artists_road_shozu</link>
 <description>&lt;h3&gt;New Partnership Expands Label’s Use of ShoZu Image Upload Service&lt;/h3&gt;
&lt;p&gt;Warner Bros. Records is stepping up its use of ShoZu’s mobile image uploading service with a partnershop that is already enabling more than a dozen of the label’s artists to send images and video directly from ShoZu-powered cellphones to YouTube, MySpace and other Web destinations. The label was the first to use ShoZu’s technology, beginning with a February 2006 campaign for the U.S. debut of Australia’s The Veronicas that marked the first mobile video blog concert coverage in the industry.&lt;/p&gt;
&lt;p&gt;Warner Bros. Records artists who are now “ShoZu’ing” their activities include pop, R&amp;amp;B, metal and rap performers Ashley Tisdale, Tynisha Keli, Jessi Malay, Mike Jones, The Cribs and Crime Mob; country artists Lance Miller, The Wreckers and Blake Shelton; and comedian Lisa Lampanelli. &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992112_shozu_warner_bros_records_puts_artists_road_shozu&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992112_shozu_warner_bros_records_puts_artists_road_shozu#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_music">Mobile music</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/shozu">ShoZu</category>
 <pubDate>Thu, 29 Mar 2007 13:25:02 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2112 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>Telcogames Listed As The Fastest Growing Mobile Games Company</title>
 <link>http://www.cellphoneobserver.com/992109_mobile_games_telcogames_listed_fastest_growing_mobile_games_company</link>
 <description>&lt;p&gt;Telcogames, a global publisher, developer and distributor of mobile games was listed the UK’s Seventh fastest growing Digital Media business in the prestigious Media Momentum league table at an awards ceremony in central London.&lt;/p&gt;
&lt;p&gt;GP Bullhound’s, Media Momentum Top 100 recognises Digital Media Companies across the UK who have shown a significant sales growth over a two-year period.&lt;/p&gt;
&lt;p&gt;The league table ranks the companies on the revenue growth achieved between 2003-2005, with Telcogames representing a massive growth rate of 1408%.  All participating companies were required to have delivered revenues of at least £500k in 2005.&lt;/p&gt;
&lt;p&gt;This years judging panel consisted of a number of well known journalists from the mobile sector including Tim Green, Editor of the industries Mobile Entertainment Magazine and Michael Nutley, editor in Chief for New Media Age. &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992109_mobile_games_telcogames_listed_fastest_growing_mobile_games_company&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992109_mobile_games_telcogames_listed_fastest_growing_mobile_games_company#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/cellular_trends">Cellular trends</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/entertainment">Entertainment</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_games">Mobile games</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/telcogames">Telcogames</category>
 <pubDate>Thu, 29 Mar 2007 13:21:28 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2109 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>Yahoo! and MobiTV Form Strategic Mobile Advertising Alliance</title>
 <link>http://www.cellphoneobserver.com/992100_mobitv_yahoo_and_mobitv_form_strategic_mobile_advertising_alliance</link>
 <description>&lt;h3&gt;MobiTV Names Yahoo! Their Mobile Video Advertising Partner&lt;/h3&gt;
&lt;p&gt;Yahoo! Inc., and MobiTV, Inc. have formed a new mobile advertising alliance. Yahoo! will be the ad network partner for MobiTV’s mobile video advertising sales and delivery – providing top brands access to a one-stop, fully integrated mobile media-buy across all advertising modes, including text, banner and mobile video. This announcement builds on the launch of the new Yahoo! Mobile Publisher Services today.&lt;/p&gt;
&lt;p&gt;“MobiTV is the pioneer in mobile television and we are excited to work with them to continue to grow the mobile advertising marketplace,” said Bruce Stewart, vice president, business development, Yahoo!. “As an undisputed leader in digital advertising across both the PC and mobile, we are uniquely able to combine valuable inventory with our global sales force and deep technology to deliver the comprehensive solution top advertisers are looking for as they go mobile.” &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992100_mobitv_yahoo_and_mobitv_form_strategic_mobile_advertising_alliance&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992100_mobitv_yahoo_and_mobitv_form_strategic_mobile_advertising_alliance#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/entertainment">Entertainment</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_advertising">Mobile advertising</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_tv">Mobile TV</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_video">Mobile video</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobitv">MobiTV</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/yahoo">Yahoo</category>
 <pubDate>Thu, 29 Mar 2007 13:04:13 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2100 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>Ashley Tisdale&#039;s Debut Album Soars with ShoZu Phone Videos</title>
 <link>http://www.cellphoneobserver.com/992098_shozu_ashley_tisdales_debut_album_soars_shozu_phone_videos</link>
 <description>&lt;h3&gt;Warner Bros. Records Puts Singer on Map with Low-Cost Mobile-to-Web Viral Marketing Tool&lt;/h3&gt;
&lt;p&gt;Ashley Tisdale, the 21-year-old actress whose debut album for Warner Bros. Records bowed at #5 last month, has become the first performing artist to make the charts on her freshman outing with the aid of an Internet-enabled camera phone. The strategy hatched by the record label has turned Tisdale into a YouTube star and helped drive over 65,000 first week sales of her “Headstrong” CD. Ashley’s first single, “Be Good To Me” is currently climbing the Top 40 radio chart, with Z100 (NYC) leading the pack.&lt;/p&gt;
&lt;p&gt;Using a handset equipped with one-click image uploading technology from ShoZu Inc., Tisdale has created and posted dozens of personal behind-the-scenes videos that have generated more than 6.7 million YouTube views at an average of 225,000 views per clip. Her YouTube channel has ranked #4 in the music category for months and is the #5 most-viewed of all channels this month. &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992098_shozu_ashley_tisdales_debut_album_soars_shozu_phone_videos&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992098_shozu_ashley_tisdales_debut_album_soars_shozu_phone_videos#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/brew">BREW</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/entertainment">Entertainment</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/java">Java</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_music">Mobile music</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_video">Mobile video</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/shozu">ShoZu</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/symbian">Symbian</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/windows_mobile">Windows Mobile</category>
 <pubDate>Thu, 29 Mar 2007 13:01:06 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2098 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>Yahoo! Launches Yahoo! Mobile Publisher Services</title>
 <link>http://www.cellphoneobserver.com/992092_yahoo_yahoo_launches_yahoo_mobile_publisher_services</link>
 <description>&lt;h3&gt;New Services Designed to Enable Publishers Across 19 Countries to Increase Discovery, Distribution and Monetization of their Content on Mobile&lt;/h3&gt;
&lt;p&gt;Yahoo! Inc. has announced the launch of Yahoo! Mobile Publisher Services, a suite of services designed to enable publishers to increase the discovery, distribution and monetization of their content on mobile phones. The new services publishers will have access to the Yahoo! Mobile Ad Network, Mobile Content Engine, Mobile Media Directory and Mobile Site Submit.&lt;/p&gt;
&lt;p&gt;Yahoo! Mobile Publisher Services are part the company&#039;s initiative to deliver tools to advertisers, publishers and network operators. The goal of this initiative is to enable the growth of the mobile Internet to benefit consumers, publishers and advertisers.&lt;/p&gt;
&lt;p&gt;&quot;Yahoo! has become a leader in the global mobile Internet by leveraging the reach and popularity of our innovative mobile services for consumers and our competitive expertise in digital advertising,&quot; said Steve Boom, senior vice president of mobile and broadband, Yahoo!. &quot;Now, we are enabling publishers to grow their own mobile businesses by taking advantage of our unique experience, technology and services.&quot; &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992092_yahoo_yahoo_launches_yahoo_mobile_publisher_services&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992092_yahoo_yahoo_launches_yahoo_mobile_publisher_services#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_advertising">Mobile advertising</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_content">Mobile content</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/yahoo">Yahoo</category>
 <pubDate>Thu, 29 Mar 2007 12:50:57 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2092 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>Sling Media Releases SlingPlayer Mobile for Palm OS</title>
 <link>http://www.cellphoneobserver.com/992083_sling_media_sling_media_releases_slingplayer_mobile_palm_os</link>
 <description>&lt;p&gt;Sling Media, Inc., a digital lifestyle products company, has announced the public availability of SlingPlayer™ Mobile for Palm OS®, making it possible to watch television on the Palm OS-based Treo™ 700p smartphone. Support for other Palm OS-based devices will be included in future software releases. The software is available as a public beta for customers in the U.S. and Canada.&lt;/p&gt;
&lt;p&gt;The trial version of SlingPlayer Mobile for Palm OS is available today as a free download from Sling Media’s software download pages, &lt;a href=&quot;http://us.slingmedia.com/page/downloads.html&quot; title=&quot;http://us.slingmedia.com/page/downloads.html&quot;&gt;http://us.slingmedia.com/page/downloads.html&lt;/a&gt; and &lt;a href=&quot;http://ca.slingmedia.com/page/downloads.html&quot; title=&quot;http://ca.slingmedia.com/page/downloads.html&quot;&gt;http://ca.slingmedia.com/page/downloads.html&lt;/a&gt;, as part of the public beta program. Once the final version is announced (expected in Q2) SlingPlayer Mobile will be available for $29.99 and $34.99 CAD respectively and includes a free 30-day trial. There are no monthly or recurring charges for the use of the software. &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992083_sling_media_sling_media_releases_slingplayer_mobile_palm_os&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992083_sling_media_sling_media_releases_slingplayer_mobile_palm_os#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/entertainment">Entertainment</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_tv">Mobile TV</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/palm">Palm</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/sling_media">Sling Media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/smartphone">Smartphone</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/treo">Treo</category>
 <pubDate>Thu, 29 Mar 2007 12:21:08 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2083 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>Gameloft And NBC Universal Enter Worldwide Agreement To Bring The #1 Television Drama Series ‘Heroes’ To Mobile Phones</title>
 <link>http://www.cellphoneobserver.com/992075_gameloft_gameloft_and_nbc_universal_enter_worldwide_agreement_bring_1_television_drama_series</link>
 <description>&lt;h3&gt;Mobile Publisher Secures Exclusive License to Develop and Publish ‘Heroes: The Mobile Game’&lt;/h3&gt;
&lt;p&gt;Recreating the mind-bending universe of the television phenomenon of 2007, Gameloft®, a leading developer and publisher of games for mobile phones, today announced an exclusive worldwide licensing agreement with NBC Universal to develop and publish Heroes: The Mobile Game.&lt;/p&gt;
&lt;p&gt;Heroes is the epic drama from NBC that chronicles the lives of ordinary people who discover they possess extraordinary abilities – and a destiny to save the world. The wildly popular television series was recently named the “Favorite New Television Drama” by the People’s Choice Awards.&lt;/p&gt;
&lt;p&gt;“‘Heroes’ has created a large, die-hard fan culture and we are excited to bring the action and intrigue of NBC’s leading drama series to gamers and ‘Heroes’ fans alike,” said Gonzague de Vallois, vice–president of Publishing, Gameloft. “With an international cast and rapidly growing international level of success, Heroes has achieved a massive global appeal and as such, Gameloft is the perfect publisher to deliver Heroes: The Mobile Game worldwide.” &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992075_gameloft_gameloft_and_nbc_universal_enter_worldwide_agreement_bring_1_television_drama_series&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992075_gameloft_gameloft_and_nbc_universal_enter_worldwide_agreement_bring_1_television_drama_series#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/entertainment">Entertainment</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/gameloft">Gameloft</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_games">Mobile games</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <pubDate>Thu, 29 Mar 2007 12:09:51 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2075 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>AT&amp;T Teams Up With Napster To Delivers Access To 3 Million Song Tracks Across Multiple Screens, Devices</title>
 <link>http://www.cellphoneobserver.com/992074_att_t_teams_napster_delivers_access_3_million_song_tracks_across_multiple_screens_devices</link>
 <description>&lt;h3&gt;AT&amp;amp;T Wireless and Broadband Subscribers to Benefit From One Year of Free, Unlimited Music With Napster To Go&lt;/h3&gt;
&lt;p&gt;AT&amp;amp;T Inc. (NYSE: T) and Napster (Nasdaq: NAPS) announced a new offer that gives customers free unlimited access for one year to more than 3 million song tracks through Napster To Go®, allowing consumers to customize playlists on their PC and transfer favorite tunes to compatible wireless phones and music devices. This move further blurs the line between communications and entertainment as well as wireless and wireline services.&lt;/p&gt;
&lt;p&gt;Available beginning Sunday, April 1, across the company’s nationwide wireless footprint with qualifying plans— as well as across the company’s entire 22-state traditional service footprint with qualifying wireless, home phone and broadband triple-pack bundles— the offer enables consumers to conveniently access their favorite songs across multiple screens, including the PC, the wireless screen and other compatible music devices. The offer builds on the company’s effort to deliver anytime, anywhere access to enhanced content. &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992074_att_t_teams_napster_delivers_access_3_million_song_tracks_across_multiple_screens_devices&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992074_att_t_teams_napster_delivers_access_3_million_song_tracks_across_multiple_screens_devices#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/att">ATT</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/entertainment">Entertainment</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_music">Mobile music</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/napster">Napster</category>
 <pubDate>Thu, 29 Mar 2007 12:08:41 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2074 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>A4AMobile, Telcordia Announce Dynamic Mobile Platform for Newspaper, Publishing Companies</title>
 <link>http://www.cellphoneobserver.com/992049_telcordia_a4amobile_telcordia_announce_dynamic_mobile_platform_newspaper_publishing_companies</link>
 <description>&lt;h3&gt;Mobile Media Initiative Provides Powerful New Tools for Serving Readers&lt;/h3&gt;
&lt;p&gt;New York (March 19, 2007) - In a move that gives traditional media new opportunities, A4AMobile, the one-stop solution for scalable, results oriented, mobile marketing, and Telcordia, the leading global provider of telecommunications software and services, today announced the launch of the Media Mobile Initiative, a fully integrated mobile dynamic platform for newspaper and publishing companies. The Media Mobile Initiative helps publishers improve their competitive position and drive revenue by increasing their reach and frequency across all markets and demographics, develop new advertising revenue and create valuable database resources &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992049_telcordia_a4amobile_telcordia_announce_dynamic_mobile_platform_newspaper_publishing_companies&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992049_telcordia_a4amobile_telcordia_announce_dynamic_mobile_platform_newspaper_publishing_companies#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/entertainment">Entertainment</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_data">Mobile data</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/telcordia">Telcordia</category>
 <pubDate>Wed, 21 Mar 2007 12:27:50 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2049 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>3 top of the class in the Music Week Awards Best Digital Music Service Category</title>
 <link>http://www.cellphoneobserver.com/992007_3_3_top_class_music_week_awards_best_digital_music_service_category</link>
 <description>&lt;p&gt;Last week&#039;s Music Week Awards saw 3 take the title of best Digital Music Service for the second year running, edging out tough competition including AOL Music and Napster.&lt;/p&gt;
&lt;p&gt;The past year has seen 3&#039;s music service expand to take 75% of the mobile music download market, and a 10.5% share of the overall UK singles market. With 500,000 customers regularly downloading music, 3 provides over 1 million downloads a month, reaching 1.5 million in December 2006. This makes 3 second only to iTunes in the UK digital download market.&lt;/p&gt;
&lt;p&gt;3&#039;s growth has been boosted by a host of new content ranging from high profile exclusive releases to unique live performance videos and a brand new unsigned band initiative. &lt;/p&gt;
&lt;p&gt;Highlights of 2006 included:&lt;/p&gt;
&lt;p&gt;    * Launch of 3&#039;s Music Store – 3MusicStore is 3&#039;s digital music shop. Users can browse and search over 500,000 tracks and download them in as little as two clicks for just 99p. Every track that customers buy on their PC is available at no extra cost on their mobile. All tracks that are purchased on mobile can also be downloaded to PC at no additional cost &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/992007_3_3_top_class_music_week_awards_best_digital_music_service_category&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/992007_3_3_top_class_music_week_awards_best_digital_music_service_category#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/3">3</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/entertainment">Entertainment</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_music">Mobile music</category>
 <pubDate>Mon, 19 Mar 2007 11:20:28 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">2007 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>Mobile Content Australia Summit 2007</title>
 <link>http://www.cellphoneobserver.com/trade_shows_mobile_content_australia_summit_2007</link>
 <description>&lt;div class=&quot;event-nodeapi&quot;&gt;&lt;div class=&quot;event-start&quot;&gt;&lt;label&gt;Start: &lt;/label&gt;03/27/2007 - 14:00&lt;/div&gt;&lt;/div&gt;
&lt;div class=&quot;event-nodeapi&quot;&gt;&lt;div class=&quot;event-end&quot;&gt;&lt;label&gt;End: &lt;/label&gt;03/28/2007 - 14:00&lt;/div&gt;&lt;/div&gt;
&lt;div class=&quot;event-nodeapi&quot;&gt;&lt;div class=&quot;event-tz&quot;&gt;&lt;label&gt;Timezone: &lt;/label&gt;Etc/GMT&lt;/div&gt;&lt;/div&gt;
&lt;p&gt;Venue: Sydney Convention and Exhibition Centre, Sydney, Australia&lt;/p&gt;
&lt;p&gt;Profile:  35+  hand-picked mobile content case studies – from Australia, NZ, Asia, Europe &amp;amp; North America&lt;br /&gt;
    * 150 + attendees – at a single forum&lt;br /&gt;
    * Mobile content technology showcase - New&lt;br /&gt;
    * Gala dinner featuring address by international guru – New&lt;br /&gt;
    * Hands-on master-class - New&lt;br /&gt;
    * Best value for money – realistically priced so your whole team can attend; group discount – book 3 and 4th attends FREE&lt;/p&gt;
&lt;p&gt;Learn about applications that are now gaining critical mass for mobile content , including music, podcasting, media streaming, games, sport, news, financial services, messaging, interactive TV, advertising, Person-to-person services, ring-tones, wallpaper…and more.&lt;/p&gt;
&lt;p&gt;Share your mobile content case study; Speaking opportunities available for 2007 &lt;/p&gt;
&lt;p&gt;Expert speaker panel:&lt;/p&gt;
&lt;p&gt;    * Chris Althaus, CEO, Australian Mobile Telecommunications Association (AMTA) - New&lt;br /&gt;
    * Walter Adamson, Vice President Asia Pacific, i-mode Forum –New&lt;br /&gt;
    * Martin Farrimond, General Manager - Mobile TV, Broadcast Australia –New&lt;br /&gt;
    * David Kainer, Director &amp;amp; CTO, Viva La Mobile –New &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/trade_shows_mobile_content_australia_summit_2007&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/trade_shows_mobile_content_australia_summit_2007#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/asia">Asia</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/australia">Australia</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_content">Mobile content</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/trade_shows">Trade shows</category>
 <pubDate>Thu, 15 Mar 2007 14:03:09 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">1993 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>CSR adds embedded DSP virtual surround sound technology to BlueCore5-Multimedia</title>
 <link>http://www.cellphoneobserver.com/991961_csr_csr_adds_embedded_dsp_virtual_surround_sound_technology_bluecore5_multimedia</link>
 <description>&lt;p&gt;CSR has further expanded its portfolio of high quality third-party software for its BlueCore5-Multimedia platform.  Phitek’s V3D and LFX™ technologies allow wireless headset manufacturers to combine industry leading Bluetooth technology with high quality virtual surround sound and psychoacoustic bass enhancement. CSR’s choice to port Phitek’s advanced software to BlueCore5-Multimedia provides CSR’s customers with access to optimum performance for wireless headset applications, enabling manufacturers to develop high quality Bluetooth headsets. &lt;/p&gt;
&lt;p&gt;Phitek will be demonstrating its technology on CSR’s BlueCore5-Multimedia systems this week at exhibition stand B55463-A in Hall 3 at CeBIT 2007, in Hannover, Germany. &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/991961_csr_csr_adds_embedded_dsp_virtual_surround_sound_technology_bluecore5_multimedia&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/991961_csr_csr_adds_embedded_dsp_virtual_surround_sound_technology_bluecore5_multimedia#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/audio">Audio</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/bluetooth">Bluetooth</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/csr">CSR</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_technologies">Mobile technologies</category>
 <pubDate>Thu, 15 Mar 2007 10:41:19 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">1961 at http://www.cellphoneobserver.com</guid>
</item>
<item>
 <title>Mobile Streams Plans to Kick-start LBS</title>
 <link>http://www.cellphoneobserver.com/991959_mobile_streams_mobile_streams_plans_kick_start_lbs</link>
 <description>&lt;p&gt;Start-up Connectid is so keen to get location-based content services moving that it’s going to make its own handsets to ‘front load’ the market.&lt;/p&gt;
&lt;p&gt;The New York-based company, run by content giant Mobile Streams, will launch in August with the aim of transforming the part played by location in mobile entertainment.&lt;/p&gt;
&lt;p&gt;It claims to have created a chip that can improve the LBS capabilities of GSM devices, using Assisted GPS (AGPS). But rather than wait for the major manufacturers to engage, it will make its own handsets and sell them direct to operators. The company will also make single-purpose location-aware devices such as pet collars.&lt;/p&gt;
&lt;p&gt;“The big vendors always start with high-end handsets, but we want to create services that everyone can use,” said Simon Buckingham, CEO of Mobile Streams and Connectid. “If we build these location-based applications into our own devices, we can make them genuinely tangible for people.”&lt;/p&gt;
&lt;p&gt;These services could include: location-sensitive ads; social networking that lets users tell friends that they’re nearby; location-aware gaming; city guides and maps; localised search; pet tagging and more. &lt;span class=&#039;read-more&#039;&gt;&lt;a href=&quot;http://www.cellphoneobserver.com/991959_mobile_streams_mobile_streams_plans_kick_start_lbs&quot;&gt;&amp;nbsp;&amp;nbsp;&amp;nbsp;&amp;raquo;&amp;nbsp;read&amp;nbsp;more&amp;nbsp;&amp;raquo;&lt;/a&gt;&lt;/span&gt;&lt;/p&gt;
</description>
 <comments>http://www.cellphoneobserver.com/991959_mobile_streams_mobile_streams_plans_kick_start_lbs#comments</comments>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/agps">AGPS</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/entertainment">Entertainment</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/gps">GPS</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/lbs">LBS</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/localization">Localization</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_media">Mobile media</category>
 <category domain="http://www.cellphoneobserver.com/cell_phone_observer_topics/mobile_streams">Mobile Streams</category>
 <pubDate>Thu, 15 Mar 2007 10:35:06 +0000</pubDate>
 <dc:creator>admin</dc:creator>
 <guid isPermaLink="false">1959 at http://www.cellphoneobserver.com</guid>
</item>
</channel>
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