3

Bebo takes full advantage of 3's leading high speed network

New York and London, March 30, 2009 -- Ireland's fastest growing mobile network, 3, has today become the first Bebo Open Mobile Partner in Ireland, launching the Bebo Open Mobile Messaging and Media toolkit, allowing customers to connect directly to friends by text and watch free video content on Bebo from their 3 mobile.

Launched in February, Bebo Open Mobile is a global programme for mobile operators, handset manufacturers and mobile software developers. The initiative offers a suite of tools to support the delivery of the Bebo social networking experience to mobile users and has achieved considerable industry adoption.

"The user response to Bebo messaging on 3 has validated the appeal of Bebo messaging as a two-way channel to connect Bebo users with the friends and content they care about," said Sean Kane, Global Head of Mobile, Bebo. "We're also breaking new ground with video. In order to reach its potential video on mobile needs to be a social experience - Bebo Open Mobile Video finally connects friends and content."

21 January 2008 -- 3 have today announced that they are the first mobile network operator in the UK to launch version 2 of the much-loved Google Maps application.

The new version of Google Maps, available only through a 3G network, will use your mobile phone connection to establish your location through GPS, and work out directions or find local services and business for you at the touch of a button.

The updated software will also:

* Integrate all your search results on one, easy to navigate page
* Give detailed directions for both walkers and drivers
* Provide a satellite view of all locations
* Display your internet KB usage in the corner of your screen
* Allow easy access to details of local business found in your search

The new application is now available on the majority of 3's wide range of handsets.

Source: 3

Leading UK-Based Carrier Drives Adoption of Innovative Mobile Lifestyle Utilities

LONDON (August 2, 2007) --- ShoZu Inc. announced today that its one-click mobile-to-Web image uploading service for mobile phones is among a handful of applications featured on 3neXt, a new mobile applications community website from mobile operator 3. The site is designed to aid consumers in finding innovative mobile lifestyle applications that fit 3’s focus on mobilising the Internet, as reflected in 3’s X-Series phones introduced last year.

3’s 15 million worldwide subscribers can now easily discover ShoZu’s service on the 3neXt site, review user comments and ratings, and click through to ShoZu.com to download the ShoZu application on their X-Series phones free of charge. 3’s X-Series pricing structure provides mobile data services for a flat fee on top of the user’s basic subscription, enabling consumers to use ShoZu’s service to send images to their preferred Web communities as part of the X-Series flat-fee package without additional upload and download charges.