Colibria Launches Mobile Photoblog Application to Enrich Industry-Leading Mobile Instant Messaging Portfolio

January 25, 2007 - London -- Colibria, a leading developer of new generation Mobile Instant Messaging (MIM) and interoperability solutions, has introduced an image-share application to its industry-leading MIM portfolio.

‘IM-Photoblog’ is an operator community MIM service extension that enables subscribers to send their own photos and sound files and add text to create a Mobile IM enabled blog. The application adds an exciting multi-media dimension to the mobile IM community experience.

Colibria’s IM-photoblog allows users to send photos or text from their Mobile IM client to an online photo album. This content can be viewed via the mobile browser or the web and visitors can leave comments. By automatically adding a ‘MyBlog’ option to the subscriber’s address book, new postings can be made at any time to create a true multimedia mobile MIM experience. The IM-photoblog application is already on trial with Colibria’s operator customers.Matt Hooper, EVP Marketing of Colibria commented: “The enhanced presence based immediacy and group communication functionality offered by mobile IM provides the next evolutionary step for the mobile messaging market. This is evidenced by Colibria’s 400% growth in 2006 with 17 new operator customers established.

He continued: “The addition of enriched, multi-media applications like Colibria IM-Photoblog means that subscribers have access to new, greatly enhanced mobile messaging features and operators can drive additional value with their MIM services.�

The Mobile IM market is predicted to be worth around $16bn by 2011, according to VisionGain. Key to successful mass uptake is the ability for MIM services to interoperate between networks as well as existing messaging users, such as SMS. This functionality is vital to support user migration to the enhanced new services and is a core area supported by Colibria’s IM and interoperability solutions. The lure of IM enabled multi-media applications will further attract subscribers to make the transition to Mobile IM.

Providing a path to convergence is key and Colibria’s solutions enable IM services to support and interwork with an IMS service framework today. These solutions also provide an important base for interoperability between existing messaging services, networks and communities.

Colibria works extensively with leading channel partners. Strategic partners include LogicaCMG, Alcatel-Lucent, Nokia, and Motorola.

For more information, please contact Richard George on 020 7792 7408 or email emma.turner@nelsonbostock.com / richard.george@nelsonbostock.com

About Colibria
Colibria was founded in 2000 and is already a leading international player in the field of new generation Mobile Instant Messaging (MIM) solutions. Based in Norway, Colibria also has locations in the UK, Belgium, Spain, Singapore and the Philippines. Colibria has a global customer base of mobile operators in Europe, Asia and Latin America, as well as working with leading systems integrators. Strategic partners include LogicaCMG, Alcatel-Lucent, Nokia, and Motorola.

Colibria’s IM platform provides an end-to-end solution from advanced server technology through to innovative handset clients. It delivers the infrastructure for launching instant messaging and associated multimedia services as well as advanced IMS based messaging and presence services. Colibria is focused on ensuring interoperability between devices, platforms and operators. Its IMPS and SIP/IMS test server facilities are now the de facto standard for product and service trials, with users in over 30 countries around the world.

Colibria is an active participant in the international standards arena, contributing extensively to the OMA IMPS forum as a member of the Open Mobile Alliance, as well as the GSMA. It is also a founding member of the COMET alliance, a global consortium committed to the delivery of end-to-end converged messaging solutions.

Colibria’s investors are Northzone Ventures (www.northzone.com), Verdane Capital (www.verdanecapital.com), and Ferd Venture (www.ferdventure.no).

Source: Colibria