ESPN Mobile TV Includes Live Games, New Shows for Wireless Platform

ESPN Mobile TV on V CAST Mobile TV from Verizon Wireless on the Samsung SCH-u620

From the CTIA WIRELESS 2007® show, ESPN unveiled the program lineup for its new channel, ESPN Mobile TV, available on MediaFLO USA’s FLO TV service, now being offered as V CAST Mobile TV from Verizon Wireless. ESPN Mobile TV — ESPN’s first 24/7 channel on a wireless service — offers live game and event coverage; comprehensive and breaking sports news, commentary and analysis; and realtime sports scores and game updates. ESPN Mobile TV also offers new programs, including ESPN ReSet and ScoreCenter, available only on the wireless platform.

V CAST Mobile TV from Verizon Wireless is available in select markets today, and features live content and other programming from broadcast and cable television, 24 hours a day. For the latest information on V CAST Mobile TV from Verizon Wireless, including programs, handsets, pricing and availability, customers can visit The V CAST Mobile TV Web site at www.verizonwireless.com/mobiletv.

ESPN Mobile TV features live events with upcoming programming including the Summer X Games, the NIT Championship, the Arena Football League, IndyCar racing and NCAA baseball, softball and lacrosse In the fall, ESPN Mobile TV will showcase live college football, including games from the Big Ten, Big East and the ACC.

With ESPN Mobile TV, sports fans get a selection of ESPN’s on-air programming. In addition to airing ESPN shows such as Pardon the Interruption and Around the Horn, ESPN has also created new shows for ESPN Mobile TV:

ESPN ReSet – This one hour show, hosted by ESPN talent, features segments from ESPN’s morning programming, including Mike & Mike in the Morning and Cold Pizza.

ScoreCenter – This half-hour sports news program combines elements of ESPN’s flagship program, SportsCenter, with interview segments from ESPNEWS’ Hot List. Built around straightforward scoreboard segments, ScoreCenter recaps the day’s news, scores and information.

V CAST Mobile TV from Verizon Wireless is available on new V CAST Mobile TV-enabled handsets via a dedicated key. The programming is presented in “time block”/scheduled availability, consistent with familiar cable and satellite TV models, in both Eastern and Pacific Time zones and the program guide includes date, time and program information, while allowing customers to view programming details up to 48 hours ahead of the scheduled presentation. V CAST Mobile TV also includes optional parental control features, consistent with existing multimedia standards, to allow parents to set ratings.

V CAST Mobile TV is a service provided by MediaFLO USA, Inc., a wholly owned subsidiary of QUALCOMM Incorporated. Because MediaFLO USA operates a dedicated multicast network that delivers programming in a linear format, Verizon Wireless can offer customers the latest in mobile entertainment without impacting its voice and data services.

Source: Verizon Wireless